Embrace The Pivot

It's not all doom and gloom

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Aloha Geniuses!

Today, I have the pleasure of writing y’all from beautiful Hawaii and it couldn’t be more fitting as we spring into Q2 2024.

Many of you have already been able to experience the uptick from improving economic sentiment in the US. But there are plenty of you still struggling to find your footing in this new landscape. Here is what the former has realized that makes all the difference…

Your success lies on the other side of grasping the art of sales and prospecting.

However, sales becomes difficult if what you are selling is a commoditized transactional offer. This is why I created the Rec To Revenue program. It’s not to teach you sales or give you the perfect thing to say. Rather its to give you more opportunities to engage, build and earn at every step of the talent acquisition game. Arming you with a genuine, solution and results based program that allows recruiters and owners to be more strategic and add value beyond the resumes and search.

It’s exactly what we did at Atalent to earn more per placement, increase client LTV and deepen relationships. So if you have a solid system down and are looking for a competitive edge on the market, this could be the answer.

Which leads me to the topic of today’s newsletter, pivoting.

RecruiterFlow recently dropped their 2024 Staffing Blueprint report. Many will read the report and see doom and gloom. In fact, you may feel validated in the failure of the last 12 months and chalk the whole thing up to a bad year while changing nothing in your business.

For those of you just waiting it out, I have some bad news for you… the market is moving on.

The good news is there is opportunity a plenty. My take is below, but if you’d like to download your own copy of the report, request a copy here.

But before we dive in, lets go over some highlights and announcements.

ANNOUNCEMENT

RWD AI - We are officially launching our AI Tool that will be helping the Rec To Revenue Cohort members generate their Productized Roadmaps in a matter of minutes. That includes digital assets, copy, lead magnets and so much more.

New Partners - We’ve added both RecruiterFlow and Metaview to our exclusive list of partners and couldn’t be more excited. The Betterleap, RecruiterFlow and Metaview stack is what we’ve been recommending for months so having them be a part of the RWD success is a dream. The best part is they all seamlessly integrate with each other. Give them a try and be sure to let them know RWD sent you.

New workshops coming to Boomlab - We are building an incredible lineup of workshops from industry experts, big billers, tech resources and creators. I’ll have a schedule shortly but join Boomlab to stay updated.

LDE Rewind

Talking about offerings and how to differentiate, this rewind seemed only fitting to drop. Amber Penrose is a powerhouse and someone who brings such a refreshing take on the recruiting industry. Check out how she uses storytelling in her value proposition. If you want a library of videos like this to play on-demand, consider joining the P-Club tier in Boomlab. This gives you access to all past recordings, exclusive lives, and all of our current and future digital courses.

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