Recruiting With Dynamite... A new beginning

Hello Genius,

It’s been a while since my last drop and I’ve missed writing to all of you.

I’ve been BUSY!

Here are the top 3 milestones of the 3,423,952 things I’ve been working on.

• Launched our newest program Rec To Revenue

• Dropped 18 knowledge bombs with our LDE experts

• Completed the long awaited Boomlab community!

In September, we launched v1 of Boomlab through Circle. That was such a great learning experience on what y’all wanted from the community.

However, I just didn’t find the interactivity you all were looking for on that platform.

Circle is a great “Community Only” product. But I really struggled to drive engagement, connect with you 1:1 and ultimately have a single place for all of the resources I’m planning to provide you.

The Kajabi platform brings everything together! It allows us to create Challenges, have leaderboards, spark competition, lives, publish blogs, launch courses, provide 1:1 & group coaching and SO much more!

Boomlab is now THE community for busy Recruiters ready to exceed their revenue goals by developing modern B2B Sales and Marketing skills that you probably never learned at your old school agencies. #runonsentences

That ole “If it ain’t broke, don’t fix it” mentality is why recruiting is so far behind as a profession and why so many of you struggled in 2023 to bill.

Yes, the market changed and it was difficult, but there were plenty of recruiters (some in my program… shameless plug) who adapted and made record strides in revenue last year.

The problem is that with the rise of automation and AI tools, both the sales and recruiting world adopted what I call, a “Click button. Get value” mentality…

…It’s not a good thing!

Combined with the layoffs and the low barrier to entry in our field, there are now 1000s of options for our clients and candidates to choose from.

Everything from…

• Internal

• Independents

• Boutique

• Fractional

• Embedded

• RPO

• Contingency

• Retainers

• Containers

• Exclusives

• VAs

• Marketplaces

• Software

• AI & automation

And there are more categories and competitors popping up daily!

All of which are following the same strategies, using the same tools, and flooding the same inboxes…

IT’S NOISY!

Now, our prospects are demanding more value than ever.

And many of the recruiters who are winning aren’t even as good as you, nor do they provide nearly as much value as you could…

Trust me! I’ve met a lot of them.

They are winning because they simply have better sales and marketing skills then you.

Thats why, my sole mission with this community is to help you badass recruiting geniuses develop the skills to truly stand out from a highly saturated industry.

It's free to join!

NOW, if you are looking for more than just community, consider upgrading to a P-Club membership.

This is for recruiters looking for deeper guidance on how to shorten the gap to earn more revenue in 2024.

You’ll get:

• Unlimited access to all our current & future digital courses

• The library of recordings from our experts

• Cheatsheets, templates, frameworks and tool tutorials (COMING SOON)

• Daily copy review and BD strategy audits

A P-Club Monthly subscription comes with a 14 day trial for those of you on the fence.

While Yearly gets 2 Months Free + A Bonus 90 Day Game Plan 1:1 coaching call with me.

Whatever you choose, I’m just thankful for your patronage.

You all are allowing me to realize a dream.

Thank you and see you there!

P.S. Should I start calling members “Boomers” now? Let’s take the word back from these young ones! haha